Concussion PSA compares youth football dangers to smoking. See more national education news here

| October 15, 2019

By Jimmy Golen • AP News

BOSTON (AP) — Everybody seems to be having fun when the kids in a new public service announcement are just playing football, until one boy is thrown to the ground and the background music turns ominous.

Then, the coach starts handing out cigarettes.

“Tackle football is like smoking,” a youthful voice-over says as a smiling, motherly type lights a cigarette for one of the pre-teen players. “The younger I start, the longer I’m exposed to danger.”

Tackle Can Wait ” is part of a campaign by the Concussion Legacy Foundation to steer children under 14 years old into flag football and away from the contact version of the sport.

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